WeSpeke Partners with Dow Jones to Teach Business English
Pittsburgh, PA, December 8, 2016 —WeSpeke, a leader in online language learning, announces an innovative partnership with Dow Jones & Company to provide English lessons to language learners around the world, a market estimated at over one billion people. WeSpeke will use its proprietary and patent-pending Natural Language Processing (NLP) technology to create English lessons using world-class content from The Wall Street Journal and other Dow Jones brands. The lessons will be sold through subscriptions to Newsmart, a Dow Jones website powered by WeSpeke technology.
"Dow Jones and The Wall Street Journal are the leading source of business news and information in the world,” said Almar Latour, Publisher and Executive Vice President for Dow Jones Media Group. “Busy professionals around the world want to learn or improve English to advance in their careers. WeSpeke provides an innovative and cost-effective solution to help them accomplish their professional goals by learning from The Wall Street Journal. We are always looking for innovative ways to grow our business internationally and the partnership with WeSpeke is an exciting opportunity.”
“Dow Jones has recognized the disruptive power of the WeSpeke NLP technology to automatically create and deliver English lessons organized around The Wall Street Journal articles”, said Michael Elchik, WeSpeke CEO. “Millions of people across the globe read The Wall Street Journal for its trusted content. The Newsmart lessons enable busy professionals to combine the daily habit of reading business-focused news with the benefit of learning business English.”
Elchik continued, “Our NLP technology allows organizations with digital assets to repurpose content in the form of articles, audio podcasts and video to support English learning in the U.S. and all around the world. We can create lessons derived from content such as online media, corporate training manuals, and instructional materials. The end result is a personalized, effective, and very affordable experience that enables learners to accomplish their personal and professional goals.”
Learn more about Newsmart
WeSpeke is a language learning technology company located in Pittsburgh, PA, USA and founded in 2010 by technology entrepreneur Michael Elchik and Jaime Carbonell, Ph.D., Director of the Language Technologies Institute at Carnegie Mellon University, also located in Pittsburgh. WeSpeke develops innovative and disruptive language learning solutions that focus on helping learners achieve their personal and professional goals.
About Dow Jones
Dow Jones is a global provider of news and business information, delivering content to consumers and organizations around the world across multiple formats, including print, digital, mobile and live events. Dow Jones has produced unrivaled quality content for more than 130 years and today has one of the world’s largest newsgathering operations globally. It produces leading publications and products including the flagship Wall Street Journal, America’s largest newspaper by paid circulation; Factiva, Barron’s, MarketWatch, Financial News, DJX, Dow Jones Risk & Compliance, Dow Jones Newswires, and Dow Jones VentureSource. Dow Jones is a division of News Corp (NASDAQ: NWS, NWSA; ASX: NWS, NWSLV).